Who is the famous singer in Game of Thrones? With fewer vineyards hitting the market and a dwindling supply of land suitable for development, vineyard values in Marlborough have risen sharply over the past year, fetching between $88,000 and $220,000 per planted hectare depending on location, according to Tim Gifford at Colliers International. The established leader of luxury-priced Sauvignon Blanc from New Zealand, Kim Crawford combines a . 2022 Kim Crawford Wines. New Zealand wine is having a moment just ask the VinePair team. A ten-year noncompete clause with Constellation precluded the Crawfords from making or selling any wine, but not from growing grapes. Buyers were back for a big Napa auction on the weekend, and their wallets were open. Kim Crawford was responsible for Illuminate Sauvignon Blanc. The following year, Vincor was acquired by Constellation Brands, the current owner of the Kim Crawford label. Contact Customer Care + 1 (855) 328-9463. There are predictions that New Zealand will not be able to satisfy forecast global demand for Sauvignon Blanc in 2022, due to an exceptionally small harvest this year. She became interested in organics after a car accident in her early 30s led her to take stock of her health. Use the unsubscribe link in those emails to opt out at any time. Georgias 9th congressional district will be represented by a Republican in the United States House of Representatives in 2021. No. 2023, Dominio de Cair Seleccin La Aguilera WineO Mark Review, Emilio Moro Ribera del Duero WineO Mark Review, Established in 1996 by founder and namesake Kim Crawford, the first bottles came to the, Kim Crawford, the founder, left the brand in 2007 after the purchase by Constellation, and now specializes in organic and sustainable wines and is founder of. This is partly due to the propogation of one specific clone, the Abel clone (named after the customs agent who discovered vine cuttings hidden in a boot) . The site is full of instructions for do-it-yourself projects, entertainment tips, as well as recipes for appetizers, desserts, and, most importantly, cocktails. Her confident aura catches the attention of two other female shoppers, who can't help but gaze at her in amazement. The Kim Crawford brand has grown dramatically during the last 25 years with annual sales volume of $26.7 million and is now the largest New Zealand wine brand by volume in both the US and Canada. To join the conversation, comment on our social media channels. Kim Crawford and his wife are the owners of Loveblock, a boutique winery in the Awatere. The winemaker is Anthony Walkenhorst. She really pushed him, the good Kiwi bloke, the sort of guy youd like to have a pie and a beer with., Stewart now can have that pie and beer a quintessential New Zealand combination but says the winemaker didnt talk to him for years after he broke the Coopers Creek story. New Zealand is famous for its sauvignon blanc, but the Crawfords didnt want another big, aromatic wine. And, for those who want to take their wine on the go (or just want an even easier lift from the fridge), the brand also offers its Sauvignon Blanc in cans an ideal package for picnics and gatherings. Its all about acid and carefully watching the sugar balance, she said. Kim Crawford has gained a cult following over its twenty-year history for its distinct taste, unwavering quality, and inclusive spirit, said Julie Rossman, Vice President of Marketing for Kim Crawford Wines. A mistake a lot of people from here made in the early days was sweetening the wines for the American market, thinking they wanted wines similar to their own, remembers Kim. Its no secret that Kim Crawford Sauvignon Blanc is one of New Zealands most successful wines. Our philosophy on making good wine is simple: focus on flavor. This is a diverse role and offers and excellent team TCW Equipment is an expanding company based out of Santa Rosa, CA. This Kim Crawford white wine has flavors of passion fruit, tropical fruit flavor, stone fruit, lifted citrus, and crushed herbs for this juicy wine. Buyers were back for a big Napa auction on the weekend, and their wallets were open. By clicking submit, you agree to share your email address with the site owner and Mailchimp to receive marketing, updates, and other emails from the site owner. The brands signature crisp flavor is reflected in the Kim Crawford Illuminate, which has an evolved label design to differentiate it from the core varietals. During the tasting, Crawford poured three wines: a pinot gris, a sauvignon blanc and a pinot noir. All Kim Crawford wines have to bend off covers, making them simple to open while retaining its freshness. I was making wines to a certain style., Kim was overseas when the scandal broke, and Erica remembers trying to manage the fallout on her own, while coping with two small children, Pia, now 17, and Rory, and the terminal illness of her father in South Africa. Why Don Papa is the worlds fastest growing super-premium rum. This is Kim Crawfords first marketing campaign since becoming the most advertised wine brand in 2018[iii] and is supported by a 360-degree integrated marketing plan including TV and digital advertising, social media content, dynamic displays at retail, strategic partnerships, consumer sampling, and experiential programming. That was the simple business plan for Kim Crawford Wines. There is reason for her excitement. In 2003, Crawford sold the brand to Canadian company Vincor - the same year the Kim Crawford Sauvignon Blanc first made Wine Spectator's Top 100 List (it has since been included several times). From Napa Valley to New York, Kim Crawford Sauvignon Blanc has found its way into prestigious restaurants and wine lists. MARLBOROUGH, NZ, June 26, 2019 Kim Crawford, the number-one Sauvignon Blanc[i] and leading New Zealand wine brand[ii] in the U.S., announces the launch of its new national marketing campaign. Brand strategist Jill Brinsdon thinks not, admitting that she "wouldn't have a clue" who Kim Crawford is. Who was Long Duk Dongs girlfriend in Sixteen Candles? Since its launch in 1996, the label has gained critical acclaim around the globe. For further information, please visit www.kimcrawfordwines.com, or follow us on Facebook and Instagram. The name Kim Crawford is a familiar one for many wine drinkers. Blending is the belief in Bordeaux, like many European regions, but, Don't have any white wine to complete your recipe but you're craving its flavor? It was expected that the taste would be sweet, but it was not. Learn how your comment data is processed. More Vintages: 2017 2015 2014 2013 2020 . $13.49 + CRV . You must be of legal drinking age to enter this site. Hawkes Bay is in the North Island of New Zealand and is the countrys oldest wine region, dating back to 1851. That model is incredibly profitable, says Erica, but what will your point of difference be? Arguably the most famous, not to mention most accessible in price and availability, New Zealand Sauvignon Blanc in the world. This chardonnay wine offers a creamy texture and hints of butterscotch, lemon meringue pie, ripe stone fruit, and citrus. The region, situated at 41 latitude south on the north end of the South Island, is one of New Zealands sunniest and driest regions. Kim Crawford followed his heart. Im hoping weve got the balance right here.. They say they werent ever tempted to return to virtual winemaking with Loveblock; blending grapes from a variety of suppliers is now commonplace among brands. Kim Crawford wines are sold in more than 50 countries around the world. The U.S. saw its first bottles of Kim Crawford Wines in 1998, two years after the companys founding. In combination with New Zealands long and dry autumn season, our grapes ripen slowly, which allows them to build flavor intensity as well as develop a sophisticated acidity. Hopefully, Ill be good enough one day.. Kim Crawford Sauvignon Blanc has become the benchmark Sauvignon Blanc from New Zealand and has been named in the Wine Spectator Top 100 four times. The Brand Went From Zero To 5000 Real Quick. Who is Kim Crawford wine named after? To give you the best search experience, we use cookies for remembering your search filters, personalizing content, and analyzing how the website is used. When we came here with sauvignon blanc way back in 1997, it was such a new thing. To capture the genuine affinity consumers have for Kim Crawford Wines, the brand partnered with visionary director Malik Sayeed, who has an impressive body of work celebrating women through past work on Beyoncs Lemonade visual album and Bumbles 2019 Super Bowl advertisement featuring Serena Williams. He joined the brand in 2005, working intimately with the organizer, Kim Crawford. The brand has also developed the Illuminate Sauvignon Blanc, a low calorie, low alcohol, white wine option. Building a vineyard from scratch is expensive and time-consuming, farming is all about managing risk, and organics are not generally known as a moneymaker. An intriguing lawsuit pits an opportunistic wine company against a Napa heavyweight. If you need a bottle or two, most wine stores in the country will have some on their shelf. The winemaker is Anthony Walkenhorst. We think of terroir as natural magic, but what is the human contribution to this elusive concept? Please enjoy our wines responsibly. About Kim Crawford Wines. Sauvignon blanc wines make up more than 85% of New Zealands total wine exports, which hit a record $1.2 billion in June. Its a brand steeped in resilience and that is what we are celebrating as its something we can all identify with.. Not because wine company sales were rare in New Zealand after all, Wither Hills had gone to Lion Nathan, and Montana to Allied Domecq (now part of Pernod Ricard) but because millions had been paid purely for the name, with no physical assets such as a vineyard or buildings. Think youre savvy about the Savvy B brand American wine lovers cant get enough of? Kim and Erica took a novel path, but it enabled them to fund their dream, and thats to have all the elements, the personality of the brand and control over the way the raw product, the grapes, are grown. He adds: "American wine generally is over-valued; if you put a New Zealand wine at $15 against a U.S. equivalent, we slaughter them.Today, Kim Crawford is the biggest-selling New Zealand brand by value in the United States (IRI, quarter ending December 2, 2012). Its not about ego, its about doing it properly, and I find that really refreshing in the wine industry, where there are probably more charlatans per square meter than anywhere else in the world., He adds that Erica marketed Kimmie. Kim Crawford Wines started out in a small Auckland cottage in New Zealand. Largest Sauvignon Blanc producer in NZ, over 60% of NZ . They want to know where its grown, how its grown, what has gone into it. The Wine Industry Advisor is an Online Industry Publication featuring news, articles, and editorial content relevant to the wine industry. It was an innovative approach at the time, with Kima well-known local winemakerbuying grapes from contract growers and making wine in leased facilities, allowing them to avoid huge outlays for land, vines and equipment. Kim Crawford is one of the iconic brands of New Zealand. He and his wife, Erica Crawford, have since started a Marlborough-based wine brand called Loveblock, which specializes in organic and sustainable viticulture. 2014 - 2023 VinePair Inc. Made In NYC. No. Kim Crawford Rose Wine, Marlborough, New Zealand, 2pk 250ml can . With incredible speed, Kim Crawford wines began winning awards and gained a devoted, even fanatical, following. Crawford peddles her wine to the masses, available in nearly every popular grape varietal in both bottles and cans. The U.S. saw its most memorable containers of Kim Crawford Wines in 1998, two years after the organizations establishment. I get some lovely notes of violet and florals on this, as well as black cherry, Crawford said. 20 Best Classy Wine Quotes For Your Next Toast! To learn more visit www.responsibility.org. Weve seen a great response so far which is fantastic, we have some loyal customers who know the brand and want an alternative for different occasions. - No other region in the world can match Marlborough, the northeastern corner of New Zealands South Island, which seems to be the best place in the world to grow Sauvignon Blanc grapes. - George M. Taber, noted American wine critic. Such a large growing area gives Kim Crawford the distinct advantage of a wide range of local climates and soil types to promote distinctive regional flavors and characteristics. Established in 1996, Kim Crawford Wines sparked American interest in New Zealand labels with its fun-focused messaging, easy-drinking bottles, and accessibility in price, profile, and availability online and in stores. 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